This course is ideal for:
CRM administrators and business analysts
Sales, service, and marketing professionals
IT professionals supporting Salesforce implementations
Anyone looking to gain functional expertise in Salesforce across business domains
A basic understanding of CRM principles and cloud applications is recommended.
Salesforce
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Core functionalities of Sales Cloud, Service Cloud, and Marketing Cloud
Creating and managing workflows, approval processes, and automations
Building custom dashboards and generating insights with reports
Exploring and using AppExchange apps to extend platform capabilities
Best practices for user adoption, data quality, and security in Salesforce
Yes. The course is packed with guided labs and use-case simulations. You’ll configure lead management, case routing, campaign tracking, and more—directly on a Salesforce training instance.
Not necessarily. While prior exposure to CRM tools is helpful, this course is designed to support beginners and intermediate users who are comfortable with basic CRM concepts and cloud-based applications.
Yes. Upon successful completion, you will receive a Florence Fennel Certificate of Completion in Salesforce CRM Foundations.
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This 4–5 day course provides functional and practical training on Salesforce CRM. It covers Sales, Service, and Marketing Cloud modules, along with dashboards, workflows, automation tools, and integrations via AppExchange.
The course is ideal for: CRM administrators and project owners Sales, service, and marketing team members Business analysts and functional consultants Professionals looking to manage or optimize Salesforce usage in their organization
You'll gain hands-on experience with: Sales Cloud (leads, opportunities, pipeline management) Service Cloud (cases, queues, SLAs) Marketing Cloud (campaigns, journeys) Dashboards and reports for data visualization AppExchange integrations and third-party app usage
Absolutely. Labs, role-based simulations, and real-life CRM scenarios are a key part of the training methodology. You'll practice configuring and customizing Salesforce environments to meet business goals.
Basic knowledge of CRM workflows and processes General familiarity with cloud applications and business systems
You’ll be able to: Manage and configure Salesforce across Sales, Service, and Marketing functions Create and automate workflows and business rules Build dashboards and generate actionable insights Extend Salesforce capabilities using AppExchange apps Support successful CRM adoption across your team or organization
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I recently completed a course as part of our company's initiative to enhance our skills in data analysis and financial modeling. The impact on my work has been remarkable. The courses were well-structured, providing a solid foundation and then building up to more advanced concepts.

The sales training provided through F2I's bootcamp was a revelation. The modules covered everything from effective communication to advanced negotiation techniques. The real-world scenarios discussed in class mirrored the challenges we face daily, making the learning experience highly relevant.

I had the incredible opportunity to participate in the company-sponsored bootcamp, and it has been a game-changer for my career. The instructors were experts in their fields, providing practical insights that I could immediately apply to my role. Thanks to this training, my productivity has soared, and I feel more confident in tackling complex marketing challenges. Kudos to our company for investing in our professional growth!

Participating in the IT skills upgrade courses organized by our company has been a game-changer for my career. The courses covered a wide range of topics, from troubleshooting complex issues to mastering the latest technologies. I’m grateful that our company gave us such a wonderful opportunity.

The operational efficiency courses provided by our company have been a tremendous asset to my role as an operations executive. The instructors were industry experts who shared valuable insights and best practices. The course content covered a spectrum of topics, from supply chain management to process optimization. Thanks to our company for such an amazing opportunity.

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Otis Russell